As the Pittsburgh Steelers continue one of their more impressive on-field performances in franchise history (given the crippling schedule and rash of crippled players), the family that has owned the franchise for its entire history is very close to working out a deal that will keep the team under the control of Dan Rooney and his son, Art II. To get there, however, the NFL will be expanding what we had believed to be a bright-line rule regarding franchise ownership. (More on that later.)
Ed Bouchette of the Pittsburgh Post-Gazette reports that Dan Rooney and his four brothers have “virtually comes to terms” on a restructuring that will be presented to the NFL’s finance committee next week.
Then, once 24 of 32 owners give their approval, the transaction will be finalized.
“I think the deal is as done as it can be,” John Rooney said. ”But until you see the money, I guess no deal is done.”
For this deal to be done, the league will allow Dan Rooney and Art II to count as one person, in order to satisfy the rule that one person must own at least 30 percent of the franchise.
Bouchette also writes that one of the four Rooney brothers, Art Jr., will retain some ownership of the team. We assume that this will happen only if he sells any interest he has in gambling activities that violate league rules, since we’ve previously been told that no owner of a team, no matter how small his or her share, may own any interest in league-prohibited gambling enterprises. As one league source told us, a partial owner in an NFL team isn’t permitted to own a single share of stock in a publicly-traded company that owns one or more casinos.
Then again, the revision to the 30-percent rule makes us wonder whether any other rules are being adjusted.
Currently, each of the five Rooney brothers (the sons of founder Art Rooney Sr.) own 16 percent of the team. A group of Rooney relatives own the remains 20 percent.
Prior to 2006, the Rooneys owned dog-racing and horse-racing tracks, which did not violate NFL rules. (And we still don’t understand that at all, unless the league believes that an animal-racing establishment technically constitutes, you know, a zoo.) In 2006, slot machines were added to one or more of the tracks, putting the operations on the wrong side of league rules.
Some league insiders were perplexed by the NFL’s failure to force the Rooneys to choose immediately between their interest in the team and their interest in league-prohibited gambling activities.
Though our guess is that the sale will easily muster the 24 votes, we wonder whether any teams will oppose the move due to discomfort with the notion of expanding the 30-percent rule to include two persons. Unless the rule is being formally revised, the move will serve only to heighten concerns that two sets of rules exist.
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December 4th, 2008 at 11:49 am
Will the Steelers also be allowed to declare Troy Polamalu and Ryan Clark as one player, in effect allowing them a roster of 54?
This is hogwash. Rules are rules, although the Pat and Kevin Williams would argue that. If the league wants to allow less than 30% ownership then the rules should be changed. You don’t make stupid concessions like saying that two people are one. Unless… They marry each other and in fact become one. Or maybe they could pioneer a reverse conjoined twin operation. There’s several solutions out there. Saying that two people are one is stupid.
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Rating: 3 / 5 with 10 rating(s)
December 4th, 2008 at 11:52 am
I don’t understand why Dan doesn’t just give his percentage of the team to his son Art II.
It’s not like he needs it anymore, just hand it over and let Art run with the system.
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Rating: 2.6 / 5 with 5 rating(s)
December 4th, 2008 at 11:53 am
I believe Dan, Art II, Art Jr and John have already divested their share of the tracks. John might have transferred his track shares to his siblings. The 2 who are selling all of their Steelers shares are, I think, the principle owners of the tracks.
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Rating: 3.2 / 5 with 5 rating(s)
December 4th, 2008 at 11:54 am
Goodell will let anything slide for a buck.
I’ve said it before and i’ll say it again, Goodell is doing more long-term damage to this league than anyone can imagine.
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Rating: 3.65 / 5 with 9 rating(s)
December 4th, 2008 at 12:03 pm
Jared Allen should be suspended, or at least fined HEAVILY for this crap!
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Rating: 2.55 / 5 with 9 rating(s)
December 4th, 2008 at 12:05 pm
hoW IS THIS IN ANYWAY GOING TO HURT THE LEAGUE LONG TERM? GIVE ME A BREAK. NEXT TOPIC?
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Rating: 2.6 / 5 with 10 rating(s)
December 4th, 2008 at 12:09 pm
http://kdka.com/steelers/Dan.Rooney.Steelers.2.815460.html
Near the bottom.
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Rating: 2 / 5 with 3 rating(s)
December 4th, 2008 at 12:14 pm
jbruder02 says:
December 4th, 2008 at 12:05 pm
hoW IS THIS IN ANYWAY GOING TO HURT THE LEAGUE LONG TERM? GIVE ME A BREAK. NEXT TOPIC?
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Instead of asking “Why not?” you should be asking “Why?” Why make exceptions for one team in one situation? I don’t know if this will hurt the league in any way, but why have rules at all if you’re just going to make assinine assumptions, like 2 men are in fact 1 man, to get around the rules?
I think it’s exceedingly stupid and it sets a bad precedent - that NFL ownership rules can be skirted with a 2/3 majority vote.
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Rating: 4 / 5 with 8 rating(s)
December 4th, 2008 at 12:14 pm
Bottom line. It’s good for the league to have to Rooney’s in Pittsburgh.
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Rating: 2.65 / 5 with 10 rating(s)
December 4th, 2008 at 12:14 pm
I believe that the Rooney’s have a plan to get in compliance with league ownership rules. It will not happen with this transaction, more likely compliance will occur when Dan Ronney’s shares are inherited by Art Rooney II. I also believe that the other brothers are isolating themselves from gambling interests. In some time frame that nobody knows, the Steeler’s ownership will be in full compliance will league ownership rules. The league will likely grant them some latitude in timing to get in compliance.
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Rating: 3.5 / 5 with 6 rating(s)
December 4th, 2008 at 12:16 pm
Haven’t they been in violation of the 30% rules since Art Rooney Sr. passed away? Five sons have 16% each and the remaining 20% is split up somehow. No one has had 30%.
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Rating: 4.25 / 5 with 9 rating(s)
December 4th, 2008 at 12:17 pm
The NFL and rules. Not what it used to be.
Dan Rooney blows a gasket if anyone hires a Head Coach without following the Rooney Rule. Yet it was OK by him for years that his brothers to be deeply invested in Casinos. Even now they will be allowed to retain some interest in the Steelers?
The owners all talk about integrity and integrity of the game yet do not want people looking in their closets.
“We don’t want the criminal element in the game!”
“Wait it is OK if the criminal plays for My Team because we will keep him on the straight and narrow!”
It does not which team - they all do, it all the time!
We all bitch and moan about Al Davis, Jerry Jones, Kraft, Bowlen and the rest. Yet, when it comes to the Rooneys and a couple of others they seem to get a free pass. Why? Are they really any different than Al and Jerry? I do not think so.
Goodell?
Is not Good for the league.
Goodell is more of joke every day.
Yet the sports writers think he is the best thing since sliced bread.
As long as I am on a rant. What Plaxico did was beyond stupid and arrogant. Yet the more stuff that comes out it looks more and more like the Giants were at the very least aware of it from almost the moment the bullet went through his leg. And they had something to do with the whole mess that looks like a cover up.
The NFL and Integrity do not belong in the same sentence at present.
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Rating: 4.5 / 5 with 8 rating(s)
December 4th, 2008 at 12:26 pm
As the Pittsburgh Steelers continue one of their more impressive on-field performances in franchise history (given the crippling schedule and rash of crippled players)
Somehow a dimwitted “Stiller” fan will say that”It’s obvious Florio has a bias against the Steelers” And then call you an idiot.
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Rating: 4 / 5 with 8 rating(s)
December 4th, 2008 at 12:31 pm
Wow the NFL bending more rules for its favored teams. Im shocked. You think this rule would be bent for the Cardinals, Raiders, Browns, Chargers, etc, etc? Nope.
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Rating: 4.1 / 5 with 9 rating(s)
December 4th, 2008 at 12:32 pm
Does the word integrity belong in the same sentence with ANY big business these days?
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Rating: 4.2 / 5 with 5 rating(s)
December 4th, 2008 at 12:35 pm
This is nothing but a tax dodge. Everybody knows that Art II will inherit the Steelers from Dan. By “selling” these shares to Dan and Art II jointly, Art II will avoid paying millions of dollars in estate taxes and likely avoid being forced to sell the team like the sons of Jack Kent Cooke were forced to do which left the league with Dan Snyder in control of one of the league’s marquee franchises.
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Rating: 4.6 / 5 with 5 rating(s)
December 4th, 2008 at 12:37 pm
The Rooneys have run a consistently succesful franchise in a small market for the past 40 years. Dan Rooney, specifically, has done more to improve the NFL as a league than any other owner outside of the Mara’s. From the “Rooney Rule”, to helping small market teams compete with the big dogs, to NFL charitable efforts, Dan Rooney has been a central figure.
For anyone to suggest that the NFL shouldn’t make every effort possible to keep Dan Rooney in control of the Steelers, it’s absolutely mind-boggling. Without the Rooneys and the other good ownership teams throughout the league, the NFL could easily be in the same situation as major league baseball.
The NFL needs smart, experienced team ownership. Especially now when the league is about to enter a turbulent labor situation.
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Rating: 3.9 / 5 with 9 rating(s)
December 4th, 2008 at 12:39 pm
I think that if Adrian Peterson would have just left his “helmut” on, none of this would have ever happened.
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Rating: 2.55 / 5 with 8 rating(s)
December 4th, 2008 at 12:40 pm
Uhhh who cares?
The NFL has already bent the rules for Green Bay, so there is precedent.
Being one of the last remaining “founding families” of the NFL does and SHOULD count for at least a little leniency in regards to compliance with a rule that is only marginally significant (30%).
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Rating: 4.1 / 5 with 9 rating(s)
December 4th, 2008 at 12:42 pm
“League Insiders” …who could that be…someone with an Ax to grind about unfair/preferential treatment of ownership…hmm…what owner thinks he is treated unfairly….hmm…the one…the only…Al Davis…PFT makes much more sense now…All the Steelers ownership obsession…Lane Kiffin Bashing…all the Monte Kiffin positioning about the Bucs not letting him out of his contract…the anti Lombardi bias…perhaps we should check the Al Davis press conference transcript for possible plagarism!!! LOL/JK don’t sue me :)…oh but the discovery…that might be very interesting!
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Rating: 3.4 / 5 with 5 rating(s)
December 4th, 2008 at 12:43 pm
why does the league keep bending over backwards to accomodate the Rooneys? I don’t mind the team, but the ownership has violated rules for awhile now. When will the league take action instead of changing the rules to accomodate them? Either sell the gambling interests or sell the team…. and since they can’t decide on who will own the team, just sell the damn team. They should have sold to Druckenmiller a month ago…
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Rating: 3.2 / 5 with 10 rating(s)
December 4th, 2008 at 12:43 pm
hey did anyone consider, that maybe, just maybe, Dan and Art Jr. incorporated? Maybe then they are legally considered one.
But lets not consider that, lets hate the steelers, the NFL, and Goodell! YEAH!
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Rating: 3.65 / 5 with 6 rating(s)
December 4th, 2008 at 12:45 pm
If you can’t see that two sets of rules exsist for the Steelers and the rest of the league, you’re blind.
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Rating: 3.05 / 5 with 8 rating(s)
December 4th, 2008 at 12:55 pm
freedomispopular
You add or include Politicians to the list of those without integrity.
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Rating: 5 / 5 with 4 rating(s)
December 4th, 2008 at 1:00 pm
the nfl is a joke with regards to it’s “rules”. if your name is jerry jones rules don’t apply, if your name is rooney rules don’t apply, if your name is bellycheck, rules don’t apply. so who do the “rules” actually apply to? it’s like barry switzer ( i think it was him) said years ago about “rules”, ” no i don’t enforce rules, one of my star players might break one and i would be forced to punish him”. same with this league, we don’t enforce the “rules” cause might make someone mad. freakin idiots
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Rating: 2.4 / 5 with 7 rating(s)