There was a verbal rumble of sorts at Valley Ranch on Thursday. Though it wasn’t quite as compelling as Herrera-Kawakami I, things got heated between ESPN’s Ed Werder and Nick Eatman of DallasCowboys.com.
As we understand it, the problem arose from Terrell Owens’ post-game comments from the team’s Week Four loss to the Redskins. Eatman wrote an item for the Cowboys’ official web site knocking ESPN and other national media outlets for making a big deal out of T.O.’s desire to get his hands on the ball.
In the column, Eatman suggested that the question prompting the T.O. sound bite that then prompted a Monday Night Countdown free-for-all on Owens was aimed at baiting him into saying something controversial.
As we understand it, Eatman didn’t realize that Werder had asked the question.
On Thursday, Werder told Eatman that Werder had asked the question, um, in question.
Per a source with knowledge of the exchange, they debated whether the question was aimed at getting a response from Owens that then could be used as proof of a problem in Dallas. As they talked, things started to get a little heated. Eventually, Werder walked away. While doing so, he made a comment regarding Eatman’s overall credibility, given that he writes for a team-owned publication.
Eatman responded by suggesting that ESPN specifically tries to get its reporters to stir things up. And there might have been an “F” bomb or two added to the message.
Werder returned, and the two continued to jaw for a bit. Though it never got physical, others eventually stepped in to ensure that it didn’t.
Eatman’s point is a valid one. At times, it appears that the ESPN machine tries to create a story, and then to squeeze every last drop of 2 percent out of it. The fact that Werder apparently got a little defensive about the situation suggests to us that, in his heart, he suspects that there might be some merit to what Eatman said.
Of course, Werder’s point back to Eatman is a valid one as well. No writer who works for the entity that he covers is truly objective, and any item he crafts needs to be viewed through the prism that the ultimate subject of his story is the source of all or part of his livelihood. So, apparently, Werder struck a raw nerve.
Thus, we’ll call this one a draw. Maybe there will be a rematch.
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October 2nd, 2008 at 5:49 pm
Florio - Please… Everyone I know, including me, who has ever been quoted in the press has also been misquoted. And of all people Owens must know that as he on more than one occasion has used the media to stir things up.
It is the job of the media to ask questions that provoke responses. It is also the job of the PR types for each team (I will keep it to just the professional sports world) to step in and protect people from saying things, that might be misconstrued or to clear them up. Most likely Eatman and/or his people assigned to Owens were not able to “tone down” Owens comments. From the replay of it, Owens had changed into his post game clothing and was wearing sunglasses while he was being interviewed in front of a lot of media types. So where were the Cowboys PR department? Where was Eatman?
Again of all the people on the Cowboys who has the most exposure to the media and their questions?
Call it a draw if you like. My guess is Owens got his point across and is now back peddling into the “I was misquoted or I was baited” stance. Rest assured Romo and the offensive coaching staff got the message loud and clear.
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Rating: 3 / 5 with 4 rating(s)
October 2nd, 2008 at 5:50 pm
“At times, it appears that the ESPN machine tries to create a story, and then to squeeze every last drop of 2 percent out of it. ”
Wow, that sounds very familiar ..
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Rating: 5 / 5 with 6 rating(s)
October 2nd, 2008 at 5:53 pm
What, ESPN creates a story! Really? You just figuring that
out Florio?
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Rating: 5 / 5 with 2 rating(s)
October 2nd, 2008 at 5:58 pm
“It appears that the ESPN machine tries to create a story, and then to squeeze every last drop of 2 percent out of it”??? APPEARS? Of course that is what they do! The goal of ESPN is to make people watch. Anything they can do to create hype or drama, they will do it. There are a lot of sheep out there who can’t see things critically and buy it hook, line and sinker, too. I would think it’s the job of teams’ PR departments to warn their players of this. TO, of all people, with all the controversy that has surrounded him, should no better. Don’t take the bait! When in doubt, STFU!
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Rating: 5 / 5 with 2 rating(s)
October 2nd, 2008 at 6:01 pm
What? Werder always wears a blue suit when reporting from Valley Ranch, so I thought he WAS a member of our press corp.
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Rating: 5 / 5 with 1 rating(s)
October 2nd, 2008 at 6:03 pm
So, what was the question?
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October 2nd, 2008 at 6:05 pm
Hahaha they are both bitches
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October 2nd, 2008 at 6:06 pm
This is a tough one for me cause I can’t figure out who I hate more — the prats at the so-called worldwide leader or the Cowboys — I guess I’ll just take a page out of Florio and homer Raider fan’s book and blame the whole deal on Lane Kiffin, he seems to be an easy scape-goat.
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Rating: 5 / 5 with 3 rating(s)
October 2nd, 2008 at 6:10 pm
I trust Florio for Raider objectivity. Most objective guy out there!
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October 2nd, 2008 at 6:12 pm
Eatman would kick that effete hack’s ass. DMN writers aren’t known for their intelligence and NFL savvy and if you don’t believe that, check out the DMN Cowboys blog at
http://cowboysblog.dallasnews.com/
The only really smart guy that they’ve had is Matt Mosely, but he went to the Dark Side and now does the NFCE Blog at ESPN’s website. Even he was prone to a bit of sensationalism in the name of clicks though. Every time I watch a segment on ESPN, I get the feeling that producers have come up with a theme, and the on camera guys are told to talk it up. Some of the crap they were saying was just absurd.
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Rating: 1 / 5 with 2 rating(s)
October 2nd, 2008 at 6:22 pm
“So where were the Cowboys PR department? Where was Eatman?”
Eatman’s a writer, Rich Dalrymple is the Cowboys PR guy, and I would guess that he was somewhere else because he’s normally not a fixture in the locker room. Maybe reporters should be banned from the locker room if they ask dumb questions that can’t be answered without somebody looking bad. As Eatman said, what was he supposed to say? “Yeah. I got plenty of passes today. It wasn’t my day. We lost, but I got enough throws. Thanks.” It would have been an issue even if he’d said nothing at all.
Eatman works for the Cowboys so obviously he’s gonna be somewhat slanted but he’s right on with that article.
“Those are probably the same people who said Jerry Jones and Bill Parcells couldn’t work together and tried to light that fire as much as possible.”
Yep, there you go.
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Rating: 3.8 / 5 with 5 rating(s)
October 2nd, 2008 at 6:23 pm
haha, doesn’t surprise me at all that florio would side with the dallascowboys.com writer…i mean afterall, florio is the #1 ESPN hater
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Rating: 5 / 5 with 2 rating(s)
October 2nd, 2008 at 6:38 pm
All I want to know is where Michael Irvin is and when he’s going to ask Owens if he would rather have Favre as his QB over Romo.
Talk about creating a story and promlems, Irvin who is a puppet of the Cowboys stirred the pot when Owens was an Eagle. SO those Cowbitches need to keep their mouths shut when it happens to them. LOL
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Rating: 3 / 5 with 2 rating(s)
October 2nd, 2008 at 6:44 pm
BSPN, the worldwide leader in bullshit.
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Rating: 3.65 / 5 with 3 rating(s)
October 2nd, 2008 at 6:44 pm
I actually agree with Vox on this one. I think that reporters prod T.O. to try and start issues between him and the team. Well said.
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Rating: 3 / 5 with 2 rating(s)
October 2nd, 2008 at 6:57 pm
uh oh Florio, not good for your career to bash ESPN. You better do some extra jock sniffing on Mort and Clayton this weekend to make up for it if you hope to be added to the cast of 1000 hacks at ESPN.
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Rating: 1 / 5 with 1 rating(s)
October 2nd, 2008 at 7:19 pm
Huh, after ESPN gave such credence to the BS story that the Herald and Fatty Tomase simply made up out of thin air, I never ever would’ve suspected them of creating stories as well ( tongue in cheek)
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Rating: 1 / 5 with 1 rating(s)
October 2nd, 2008 at 7:20 pm
“Talk about creating a story and promlems, Irvin who is a puppet of the Cowboys stirred the pot when Owens was an Eagle. SO those Cowbitches need to keep their mouths shut when it happens to them.”
Don’t you wish that the Eagirls had some former players that could be in a position to ask questions like that? I mean besides Jaws and his pancake makeup and granny glasses. Irvin was doing TO a favor. That pot was already stirred by McGassed. We all know how he’d answer the question “Do you prefer McNabb or Romo?” Can you imagine TO stalking a stewing Romo on the sidelines saying stuff like “What are you, some kinda bitch? Get your head in the game, loser! Quit being such an emo bitch, Donna!” like he did to McGassed?
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Rating: 1 / 5 with 2 rating(s)
October 2nd, 2008 at 7:26 pm
“ESPN tries to create a story out of nothing,” said the pot about the kettle.
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October 2nd, 2008 at 7:28 pm
the reporters know she-ho well nuff to know that he is too stupid to just avoid them or say no comment.
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Rating: 5 / 5 with 1 rating(s)
October 2nd, 2008 at 7:46 pm
I put on the Monday Night game and immediately hit mute. That’s all the ESPN I can tolerate in a week. My eight year old has a better understanding of sports than half their anchors and he’s a hell of a lot better at reading the prompter. I’d send a tape of him into ESPN but if he got hired all he would do is make fun of Emmitt.
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Rating: 3.5 / 5 with 2 rating(s)
October 2nd, 2008 at 8:01 pm
It’s not hard to bait T.O. into saying something cancerous. A 19 year-old “ESPN.com contributor” tricked him into saying if the Eagles had Brett Favre instead of McNabb they would be undefeated.
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October 2nd, 2008 at 8:01 pm
“the reporters know she-ho well nuff to know that he is too stupid to just avoid them or say no comment.”
As if doing either wouldn’t be blown completely out of proportion as well.
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Rating: 1 / 5 with 1 rating(s)
October 2nd, 2008 at 8:10 pm
east96st, they might not hire him if he doesn’t hit on the talking points that the behind-the-scenes guys say will generate interest. Of course it’s a no-brainer that they could do a lot worse than a knowledgeable 8 year old because they already have. I don’t think they’re stupid, but I do think that they’re highly-paid corporate puppets that don’t get a whole lot of leeway to truly speak their minds. Hell for all I know they’ve scripted Emmitt to be the village idiot and he complies in the name of the almighty dollar. It’s almost as dumb to have a 24 hour sports channel as it is to have a 24 hour news channel. There’s not enough real sports and real news to go around so they make stuff up and pour on the fluff.
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Rating: 1 / 5 with 1 rating(s)
October 2nd, 2008 at 8:14 pm
espn just tries to stir crap up. week one during ther pregame show they have an interview with Tony Romo in which Ed Werder asks him 4-5 questions in a row about the playoffs. Romo answers them, then at the conclusion of the interview Tom Jackson gets on the Pregame show and starts ranting about how Romo should quit talking about the playoffs. that show is worthless
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Rating: 5 / 5 with 1 rating(s)