The Brett Favre retirement press conference has been bumped by 30 minutes, to 12:30 p.m. EST.

It’s reminiscent of that surreal scene two years ago in Mississippi, when a P.R. wonk got the word out that Favre would announce his plans for 2006 at a presser held in conjunction with hs golf tournament and then made everyone wait and then when he finally showed up he was like, “What the hell are y’all doin’ here?”

The press conference can be seen on NFL.com